Description
Brud is a creative and tech company focusing on AI, robotics, and the development of interactive digital characters, aiming to provide immersive digital experiences. Although not directly advertising blockchain, its involvement suggests the use of blockchain for digital identity, ownership, and asset tokenization. Brud is known for creating virtual influencers for storytelling and brand partnerships, blending digital with physical realities. It aims to innovate in the web3 space by securing digital personalities and fostering community engagement through blockchain-enabled narrative experiences. Supplementing this, Brud is transitioning towards community-owned media, employing community-powered technologies to enable broader, collective story and world-building, as evidenced by the success of their character Miquela, who attracted 8 million fans. This pivot addresses the limitations of centralized platforms by promoting a decentralized model for greater community empowerment.
Brud is a creative and tech company focusing on AI, robotics, and the development of interactive digital characters, aiming to provide immersive digital experiences. Although not directly advertising blockchain, its involvement suggests the use of blockchain for digital identity, ownership, and asset tokenization. Brud is known for creating virtual influencers for storytelling and brand partnerships, blending digital with physical realities. It aims to innovate in the web3 space by securing digital personalities and fostering community engagement through blockchain-enabled narrative experiences. Supplementing this, Brud is transitioning towards community-owned media, employing community-powered technologies to enable broader, collective story and world-building, as evidenced by the success of their character Miquela, who attracted 8 million fans. This pivot addresses the limitations of centralized platforms by promoting a decentralized model for greater community empowerment.